UPS ROAD CODE Driving Change in Teen Driving Behaviors
Motor vehicle accidents are the leading cause of death for U.S. teens, accounting for more than one in three teenage deaths, according to the Centers for Disease Control and Prevention (CDC).
Each day, more than 15 people are killed and more than 1,200 people are injured in crashes that were reported to involve a distracted driver (CDC).
Leading the charge to combat this ever-growing problem, The UPS Foundation, the charitable arm of UPS, teamed up with Boys & Girls Clubs of America to create UPS Road Code, a national program that teaches safe driving techniques to teens. The program launched on a small scale in 2009, and expanded to Clubs in 22 new markets in 2012. Today, the highly successful program is available in 52 Boys & Girls Clubs throughout 36 U.S. cities.
What is UPS Road Code, and how did the UPS Foundation’s partnership with the Boys & Girls Club of America (BGCA) evolve?
UPS Road Code is a unique four-week teen safe driving course adapted from UPS’s world-class defensive driving methods. The UPS Foundation is partnering with the Boys & Girls Clubs of America to teach the company’s safe driving techniques to teens. The UPS Foundation is giving a three-year, $1.5 million grant to the Boys & Girls Clubs to instruct roughly 1,200 teens this year in ten U.S. cities.
UPS Road Code is based largely on the same safety training UPS uses with our drivers. UPS volunteers present classroom instructions to young people ages 13-18 at their local Boys & Girls Club on the following topics:
Week 1: UPS’s core safe driving “code” or habits used by all UPS drivers
Week 2: Consequences of hazardous and distracted driving
Week 3: Identifying road hazards on an interactive computer-based game
Week 4: Test driving skills on a simulator
At the end of the final session, students, parents and UPS volunteers participate in a graduation ceremony. Top achievers are recognized with small incentives. Each student receives a UPS Road Code certificate. Parents also receive a copy of the Novice Driver’s Road Map safe driving booklet.
UPS Road Code is largely based on the same safety training used by UPS’s own drivers, who are known for their safe driving techniques. Taught by more than 150 UPS employees trained as volunteer instructors, UPS Road Code provides teens with four sessions of classroom-based instruction, as well as time ”behind the wheel” of a virtual driving simulator.
The program focuses on different safety principles each week, from basic instruction to the consequences of risky behaviors such as talking on cell phones, texting or drinking while driving. Throughout the program, teens have a chance to practice what they’ve learned on the driving simulators, which feature a computer screen that serves as a windshield to the program’s interactive animation, a steering wheel and life-like gas and brake pedals.
The Program in on going, join us toady!
View our Road Code video here
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